How a Demand for Business Texting Helped Martel Inc. Grow Its Customer Base
In Today, 91% of customers now want the ability to text businesses. Statistics like these, along with clear shifts in consumer preferences toward text communications caused Clayton Carlson, President of Martel Inc. to take notice and consider the powerful opportunity that existed for his communications business to deliver modern, transformative solutions to his customers.
To do that, Clayton chose to partner with HostMy. HostMyText powered by HostMy provides all the technology needed to streamline communications and increase customer engagement, and it’s backed by an experienced and responsive U.S.-based support team. Clayton’s instincts were right. Alongside Martel’s success, HostMyText activations surged by nearly 30% in the last quarter alone. Here is what Clayton told HostMy’s Aaron Hassen during a recent interview:
Hear From Clayton Carlson of Martel Inc.
Use Business Texting to Grow Your Customer Base
For 42 years, Clayton Carlson and his team at Martel Inc. in Dober, Delaware, have been deeply rooted in the communications industry. In an ever-advancing technological landscape, one element remains crucial for Martel Inc. and their customers’ success: strong, reliable partnerships. That's why Martel Inc. chooses to partner with HostMy - a collaboration built on shared values and a commitment to helping businesses thrive through better communication.
While voice communications remain vital, Clayton has found a largely untapped opportunity in Martel Inc.’s customer base: business texting. Clayton explains how many clients viewed texting through the lens of their personal cell phones, not fully grasping its potential to enhance their business operations. “That’s where it’s up to us to be educators and partners, and show them what they didn’t even know that they needed,” Clayton explains.
Alongside HostMy, Clayton has been able to educate more customers and help them streamline communications using HostMyText.
Technical Support With a Human Touch
“Whenever we’ve reached out, there’s always been a member of the HostMy team that’s been front and center,” Clayton shares, “a real person that cares about solving our problem.” This resonates with Martel Inc.’s own business philosophy, and Clayton has found it to be a key factor in their customer loyalty.
This responsive, personal support is crucial when Martel Inc. identifies opportunities for its clients. "Whenever we have an opportunity, they’re prompt, they get the proposals done alongside of us quickly," Clayton notes, adding, "there's always a willingness to get in front and talk to the customer." In HostMy, Martel Inc. has found more than a technology vendor, they have a true partner invested in mutual success.
These experiences highlight just how transformative the right communication tools and support can be for businesses like Martel Inc.
A Partnership That Delivers Real Results
Martel Inc.’s experience shows how HostMyText can truly transform the way businesses communicate. With HostMy’s commitment to personal service and innovative technology, companies like Martel are able to streamline operations and deliver better customer experiences every day.
As Clayton shared, “Before we had HostMyText, all texts were coming to one user (me) and it was overwhelming. Now, I can have my team of 5 staff members respond on my behalf instead of me trying to handle all the responses alone.”
Offer HostMyText
Would you like to attract new customers and increase sales from existing customers with HostMyText? Contact us for a free consultation. Call 865-588-5723 or visit our HostMyText Agent Program page to learn more.